Friendly Competition

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

Some folks seem to think Kate Spade can outrun J.Crew in the fight for the quirky prep market. Our sister site takes a look at some of the winning points of the always girly brand. [Racked]