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Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

We see Warby Parker very clearly: shelves filled with sophisticated glasses, our favorite indie books, and bright library lamps. Oh, you can't? Then maybe you need your eyes checked once the store opens its Newbury outpost tomorrow morning. [Warby Parker]

Warby Parker

83 Newbury Street, Boston, MA 02116 (508) 658-7444 Visit Website