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Why Assembly Row Will Become Part of Your Shopping Routine

Rendering via <a href="">Assembly Row</a>/Federal Realty
Rendering via Assembly Row/Federal Realty

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The economy may be on the upswing—but that sure doesn't make discounted bags at Saks Off Fifth obsolete. Shoppers are as tuned in to outlets as ever, though here in Massachusetts, our options live primarily to the north (Merrimack in NH) and the south (Wrentham). That void will only last another year, when Assembly Row—along the Boston-Somerville border—will open 50 top outlet stores next spring. Brooks Brothers has already signed on, while Saks Off Fifth and Puma are likely on their way.

In a different retail direction, Assembly Row as it currently exists is home to Assembled, a weekly market for artists and indie vendors, many of which are local Etsy stars. The open-air market runs on Saturdays from 11am to 4pm through September 21.
· What's In With Outlet Malls [WWD]
· First Phase of Assembly Row Hits Home Stretch [Somerville Patch]
· Assembly Row [Official Site]