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On a mission to rid prepsters of nondescript black and brown leather accessories, Tucker Blair has built itself as an e-commerce men's brand focused on colorful needlepoint detailing since its inception in 2008. Owned by Matthew Tara, who formerly worked in venture capital, the Boston-based company has opened a Beacon Hill showroom at 66 Beacon Street overlooking the Common. Styled much like a cozy man cave, the space features old-timey furniture (brown leather sofa, wooden display, antique chest, and American flag included) displaying many iterations of belts, flasks, wallets, key fobs, and more.
In addition to serving as a retail venue, the new headquarters accommodate Tucker Blair's web operations and updated e-commerce site. Similar to other local men's brands boasting a strong online presence while simultaneously maintaining a showroom—Blank Label, Ministry of Supply—Tara views his company as a fashion-tech innovator: "There's no doubt that while we sell some of the most colorful, beautiful belts and accessories, we are at heart a company at the intersection of fashion and technology. Last year for example, we became one of the first companies to partner with Uber to offer same-day delivery."
The showroom hours are Monday through Friday, 10am to 6pm.
· Tucker Blair [Official Site]